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Why
The Change?

Our new name better captures the full scope of our work, which encompasses the health and diversity of all aquatic species and habitats. This shift aligns us more closely with our commitment to the broader goal of freshwater conservation across Canada.

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Our 
Story

Trout Unlimited Canada Rebrands as Freshwater Conservation Canada

Trout Unlimited Canada is proud to announce its new identity as Freshwater Conservation Canada. This name reflects our ongoing commitment to protecting and restoring Canada’s freshwater environments.  While our mission remains the same, Freshwater Conservation Canada will continue to evolve to meet the growing challenges of water quality, water quantity, climate change, and biodiversity loss across Canada’s streams, rivers, and lakes.

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As Freshwater Conservation Canada, we will continue our on-the-ground efforts, including projects that improve water quality, restore stream flow, and protect habitats for native species. Our work includes planting native trees along riverbanks to reduce erosion and stabilize water flows, restoring habitats, and enhancing water systems' resilience to climate change.  We partner closely with local communities, corporate partners, government agencies, and volunteers to deliver conservation solutions that benefit the environment and those who depend on these resources.

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“This transition to Freshwater Conservation Canada reflects our continued commitment to the health of Canada’s freshwater ecosystems,” said Silvia D’Amelio, CEO of Freshwater Conservation Canada.  “Our mission is unchanged, but we’re to address changing landscapes and growing concerns around water quality and quantity, climate resilience, and biodiversity.”

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Freshwater Conservation Canada will continue improving freshwater systems' health and sustainability nationwide with science-based restoration projects.  Through community-driven efforts, partnerships, and volunteer support, we’re working to secure clean, abundant water and resilient habitats for generations to come. 

2024

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Established in 1972, we remain dedicated to volunteer-led resource conservation and hands-on initiatives, which have expanded in both scale and influence. Our programs and projects are carried out by our staff, alongside local chapters, volunteers, and partners, concentrating on watershed assessment, monitoring, and restoration to promote healthy water quality, quantity, habitats, and wildlife communities.

While our mission remains the same, Freshwater Conservation Canada will continue to evolve to meet the growing challenges of water quality, water quantity, climate change, and biodiversity loss across Canada’s streams, rivers, and lakes.

To conserve, protect, and restore Canada's freshwater ecosystems and their coldwater resources for current and future generations. 

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Canada's respected leader, educator, and trusted advisor in the conservation, restoration, and sustainable use of freshwater resources.  We empower Canadians to become stewards of their rivers, lakes, and streams. 

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We value the contributions and input of our members, chapters, and other like-minded partner organizations. Our values help guide our core business and how we implement our programming. As an organization, we are Action-Oriented, Volunteer-Driven, Inclusive and accessible, Science-Based, Solution-Driven, and Consensus Builders.

Mission

Vision

Values

Explore

Our work is guided by four main conservation themes:

01

Water Quality

All organisms require a reasonable supply of clean water to maintain their life cycles.  Coldwater organisms are extremely sensitive to poor water quality and are therefore good indicators of the relative quality of water for other organisms, including people.

Flowing river
Streams landscape

02

Water Quantity

In aquatic systems the need for water quantity varies by species, process, season, and water quality.  While minimum flows are required for basic ecosystem function, diverse and changing flows are also needed for ecosystem diversity, stability, and longevity.

03

Habitat

The physical structure of a river, lake or stream creates the basis for aquatic habitat and can often impact local water quality.  A healthy balanced ecosystem requires a dynamic and healthy structure to ensure adequate habitat for aquatic life.

Frog on rocks near stream
Protecting fish habitat

04

Aquatic Community

Native aquatic communities comprising invertebrates, fish, and other aquatic species are essential to the health and biodiversity of Canada and the well-being of Canadians.  Healthy aquatic communities are an expression of the health and resiliency of their local watersheds.

Learn More.

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Our Chapters

The dedicated full-time staff at Freshwater Conservation Canada passionately oversees the daily activities of the organization, providing invaluable professional and scientific support to our amazing volunteer-led chapters all across the country!

Our Partners

Teaming up with passionate organizations that share our mission to conserve, protect, and restore Canada’s incredible freshwater ecosystems and their precious coldwater resources!

Guiding Policies

Annually, issues and topics are prioritized for policy development. Freshwater Conservation Canada policies are formulated by staff with input from subject matter experts and are then ratified by the Board of Directors.

OUR PARTNERS

Freshwater Conservation Canada collaborates with a wide network of partners including government agencies, indigenous communities, non-profit organizations, and academic institutions. Together, we work towards the common goal of safeguarding Canada's freshwater resources and promoting sustainable conservation practices.

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Contact Us.

We'd love to hear from you!  Whether you have questions, want to learn more about our work, or are interested in getting involved, our team is here to help.  Reach out to us by using the contact information below, and we'll be in touch as soon as possible.  Together, we can make a lasting impact on Canada's freshwater conservation efforts.  Thank you for your interest and support!

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ADDRESS

Calgary:

6020 2nd Street SE

#8B

Calgary, AB T2H-2L8

Guelph:

100 Stone Road West

Suite 304

Guelph, ON N1G-5L3

PHONE

EMAIL

403-221-8360

519-763-0888

Charity Number: 11927 - 1690 - RR0001

Copyright © 2024 Freshwater Conservation Canada. All rights reserved

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